
Photography by Lisa Krause.
Hotel ZaZa
Grand Opening Party
As the Creative Director and lead planner for Hotel ZaZa Austin's Grand Opening Party, I directed the conceptualization, planning, and execution of the event. The party featured a curated selection of performers, including local musicians and bands, chosen to reflect the city's vibrant culture. Themed activations were meticulously designed for each room, utilizing the unique names of Hotel ZaZa's restaurants, event spaces/ballrooms, and themed suites to create immersive experiences for guests.
The Grand Opening Party showcased a diverse lineup of talent, including local musicians, bands, carefully chosen to reflect the vibrant culture of Austin. From soulful melodies to energetic performances, the entertainment lineup was tailored to delight guests and create a dynamic atmosphere throughout the evening.
Themed food & drink activations were meticulously designed for each room, utilizing the unique names of Hotel ZaZa's restaurants, event spaces/ballrooms, and themed suites to create immersive experiences for guests. Each space was thoughtfully curated to evoke a unique ambiance, offering guests an unforgettable journey through Hotel ZaZa's distinctive personality and style.
From eye-catching posters and event guides to customized turndown experiences and exclusive keepsakes, these elements enhanced the event's visibility and provided guests with tangible reminders of their memorable experience. As the driving force behind the event's vision and execution, I am proud to have played a pivotal role in introducing Hotel ZaZa to the Austin community in a memorable and impactful manner.
Identity
Creative Direction
Event Production
Merchandise
Print & Digital Design


















